Forrester researched and evaluated customer loyalty vendors for large organizations against 40 criteria to help customer insights professionals select the right partner for their customer loyalty initiatives. The report details Forrester’s assessment of the eight most significant players in the market, including Epsilon which is recognized as a Leader among the top vendors.
About Epsilon

Epsilon is a global leader in creating connections between people and brands. An all-encompassing global marketing company, we harness the power of rich data, groundbreaking technologies, engaging creative and transformative ideas to get the results our clients require. Recognized by Ad Age as the #1 World's Largest CRM/Direct Marketing Network, #1 Largest U.S. Agency from All Disciplines and #1 Largest U.S. Mobile Marketing Agency, Epsilon employs over 7,000 associates in 70 offices worldwide. Epsilon is an Alliance Data company. For more information, visit, follow us on Twitter @EpsilonMktg or call 800 309 0505.
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"Epsilon has the most experience in the space handling large-scale programs."

"Marketers across industries will appreciate the expansive nature of Epsilon’s offering and its knowledge of loyalty technology and the market."

Download the full report to discover these findings:
  • Loyalty market overview – current and future state
  • Evaluation of each vendor’s product and services
  • Assessment of vendor strategy and approach to the market
  • Evaluation of each vendor’s vision and performance
  • Strength of market presence